For anyone sick of
fat loss failures.

I Lost 125 lbs in 6 Months—Here’s How You Can Drop 20 lbs in 90 Days Without Starving Yourself and Keep It Off Forever

A Simple, Proven Plan to Ditch the Weight,
Boost Your Confidence, and Take Back Control.

No Gimmicks, Just Results.

Feel fed up with diets that flop?Exhausted from trying everything—keto, fasting, carnivore, whatever—and still stuck?Maybe you’re ashamed to step on the scale or envy others who’ve already cracked the code on fat loss.Worse, the fear of health issues like diabetes is creeping in.Is your latest blood test freaking you out? Or maybe you're too scared to even check?If you’re desperate for a way out, you’re in the right place.Twenty years ago, I was you—125 pounds overweight, drowning in frustration and regret.“Why can’t I figure this out?” I’d ask, watching others succeed while I spiraled.Then I hit my breaking point. In just 6 months, I shed 125 lbs. Better yet? I’ve kept it off for 20 years.How? I cracked the code—a simple, no-BS system that’s not about starvation or gym jail.Now, I’ve packed it into 90-to-Freedom so you can lose 20 lbs in 90 days and never look back.That's over 20 years of science, trial & error, ups and downs, packaged into a system that is proven to work. Period.Give me 90 days and I'll give you freedom from your past failures.I'll show you the HOW so that you can execute on a plan that you know works.But then the work is on you. The best part?What you take away from this system will benefit you for the rest of your life.

What Others Are Saying...

Still not Convinced?

I'M EddY Rosell

With 20+ years in the fitness industry, I've seen (and tried) every new health fad, diet, and challenge.I started all this at 19, weighing over 295 lbs, when I looked down and couldn't see my feet.On that day, everything changed. Less than a year later, I had lost 125 lbs, was in the best shape of my life, and started having more fun than ever before.Now, more than 20 years later, I'm working with clients from all over to help see those same results.I see my transformation happen all over again in everyone I work with.Call it crazy, passionate, whatever you want. I love this stuff.I started off with my degree in biochemistry, nerding out over a bunch of books, now I'm in the rooms with the scientists conducting the cutting edge studies on fat loss and fitness.I get the science before it even gets published.And I give it straight to you.

I Built
90-to-FREEDOM
based on two things...
Psychology and fat loss science

A different kind of fat loss system going beyond conventional nutrition and fitness, delivering unparalleled transformative results, effortlessly maintained for a lifetime.

HERE'S WHAT YOU GET...

Nutrition Simplified

More than just "eat your vegetables," "more chicken." With my method, your nutrition is tailored not just to your body, but to your lifestyle.
Diets can be made easy, we just gotta tweak them right. This is the most comprehensive plan to make your diet the most custom fit for you and your health.


Bulletproof Your Mindset

The largest deficit in the weight-loss industry is mindset.
It is so incredibly vital to understand the mindset you need to adopt to reach your goals.
In my system, we go deep into your limiting beliefs, the reasons you failed in the past, and what makes this time different.
You need to get your mind right before you can get your body right.


Science-Backed Fitness

Gone are the days of living at the gym.
We don't do that here.
Tired of all the effort and none of the results?
Well, so was I, and so is everyone else.
What I teach makes sure you get and keep your results.
You'll have the know-how to create a routine and plan that makes fat loss real and sustainable for YOU and YOUR lifestyle.


Long-Term Results

Have you lost weight in the past and gained it back over time?
You're not alone. I know what it's like.
I failed countless times before I finally created the right system for myself.
You need to learn how to create a system that works for you.
That's what I teach.
A system that you can adapt to your lifestyle, not a 4 week plan that you'll never follow again.
This time is different- lose the weight and keep it off.

THE ONLY COURSE THAT ATTACKS
FAT LOSS THROUGH
MINDSET, NUTRITION AND FITNESS

Winning the Mental Game of Fat Loss
Rewire your brain to ditch shame and spark optimism. You’ll feel empowered to crush it. Get your mind right and your body will follow.
Nutrition Simplified
Eat real food, lose fat, no stress. So easy, you’ll wonder why it took this long.
Fitness for Life
Science-backed fitness that melt pounds without breaking you.
Long-Term Success
Keep that 20 lbs or more off for good, like I’ve done for decades.
20+ Bonus Guides
Bust plateaus, eat smart on the go, even enjoy drinks without derailing. 20+ bonus guides that make sure you're ready for anything that could stand in your way. I've seen it all in 20+ years of this and I've got you covered.
This is your hope—a fresh start that actually works.

FREQUENTLY ASKED QUESTIONS

How fast will I see results?
Most see changes in weeks—20 lbs by 90 days is the goal.
How is this different from other online programs?
First, I lost 125 lbs doing exactly this, so you know it works. Second, this is one of the only systems that incorporates Mindset training before even getting into Nutrition and Fitness. Mindset is lacking in other programs and the main reason people don't get results and keep them long-term.
Do I need a gym?
Nope, it’s built for real life, anywhere.
Can I still eat food I love?
Yup, no deprivation here—just smarter choices.
What if I’ve failed before?
That’s why this exists. It’s different—proven by my 125-lb drop and 20-year win.
How much time do I need to commit each day?
Don’t worry, it’s not a second job. You’re looking at 20-30 minutes tops—some learning, quick workouts, and planning. Fits into busy days easily.
Is this just for beginners or can experienced dieters join too?
Works for everyone. Newbies get a clear start; pros get the tweak that finally clicks. My 125-lb drop started from zero—you don’t need a head start.
What if I don’t have a lot of weight to lose, or have more than 20 lbs of weight to lose—will it still work?
Yup. No matter how much weight you need to lose. It scales to you. The principles I used for losing 125 lbs shrink up or down to any goal.
Do I need to buy special supplements or gear?
Nope, no upsells here. Just you, some basic food, and maybe a pair of sneakers. It’s about simplicity, not gimmicks.
How’s this different from free stuff online?
Online weight-loss is a mess of noise. This is my 20-year-tested system, step-by-step, no guesswork. You’re not piecing it together—I’ve done it for you.
What if I hate working out?
No sweat (well, not much). Module 3’s about movement you’ll stick with—not bootcamp torture. I hated gyms too, still lost 125 lbs. I’ll teach you to tweak workouts to your lifestyle.
Can I do this if I’ve got dietary restrictions (vegan, gluten-free, etc.)?
Totally. Nutrition Simplified bends to your needs—vegan, allergies, whatever. It’s flexible, not rigid.
How do I get support if I’m stuck?
You’re not solo. There’s a community, plus bonus tips for plateaus. I’ve been stuck too—I’ll show you the way out.
Is this safe for someone with health issues?
It’s low-impact and food-based, but check with your doc if you’re worried. I dodged diabetes with this; it’s about health, not harm.
What happens after the 90 days?
You’re set for life. Module 4 locks in the habits—like how I’ve stayed 125 lbs lighter for 20 years. No rebound, just results.

100% MONEY BACK GUARANTEE

Not feeling it? Get your money back within 30 days,
no questions.
I’ve lived this—I know it works.

You’re tired of regret, done with restrictive diets.In 90 days, you could be 20 lbs lighter, free from fear, and living with optimism.Join 90-to-Freedom below and make this your last weight-loss attempt ever.

Listen, I know you’re over the frustration of diets that flop and the fear of what’s next if the weight sticks around or keeps piling on.The regret of “I should’ve figured this out by now” hurts—I’ve been there.You’ve got two paths here:#1: Keep piecing it together on your own, gathering the science and psychology of fat loss solo...this is probably what you've already been doing and why you're here.#2: Grab 90-to-Freedom and be 20 lbs lighter in 90 days—confident, in control, and done with the old cycle.I’ve walked this road—125 lbs down, 20 years strong—and I’d love to help you get there, too.Your call.Join me and others already seeing results below.JOIN THE WAITLIST BELOW.